Monday, November 14, 2005

holiday suits

Here's some smart invective pointing out that Starbucks considers itself more than the birth of Christ and Santa put together. My bigger beef is with Starbuck's blatant rip off of the style of Edward Gorey.

Tell me if you see the similarities too:














































Starbucks is notoriously protective of their patents. If you thought that the Haida Bucks fiasco was over the top, check this out: Starbucks trademarks ‘christmas blend’ with a small ‘c’ and a small ‘b’ .

You cant even trick their cunning lawyers by using other languages – ‘Xingbake’ is the Chinese name for 'Starbucks' so they busted up that party.

So, fair enough; Starbucks runs around the country complaining to judges and the public that it is just darn unfair that others should profit from association with their brand, and that similar names like ‘christmas blend’ destroy their hard earned reputation by diluting their name. In fairness then, shouldn’t they be banned from doing the same to an artist like Edward Gorey?

1. See also: Anything else you may want to know about starbucks here.

2. See also: This fantastic starbucks’ press release: without an iota of self-conciousness it describes how lovely it is that Starbucks follows some somewhat tainted historic traditions in order to create its christmas blend:
"This is the coffee our customers wait all year for," says Dub Hay, Starbucks senior vice president, Coffee. "But if not for coffee's colorful history, we may never have had something like Christmas Blend."


0 Comments:

Post a Comment

<< Home